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AARON

EXUM, LMT

I got into massage therapy because I was in pain

​In 2007, I twisted my ankle badly. A doctor prescribed pain medicine, muscle relaxants, and physical therapy. While my ankle improved, it still hurt years later, and doctors couldn’t pinpoint the problem.

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By 2011, the pain had become so distracting that I knew I had to take matters into my own hands.

I spent weeks studying anatomy, watching videos, reading books, stretching, and experimenting with every technique I could find.

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As I immersed myself in this process, I witnessed remarkable changes in my body—it became stronger, more flexible, and most importantly, my pain began to disappear. I came to understand that pain, rather than being an enemy, could be a helpful signal—a guide to what my body needed in order to heal. By truly listening to my body, I was able to fully heal my ankle.

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Inspired by this transformation, I began sharing what I had learned with others. I helped friends ease their neck cricks and shoulder pain, showing them how to listen to their own bodies and let their pain guide them toward healing.

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In 2012, I enrolled in massage therapy school. During my time in school, I eagerly absorbed everything I could about the most popular modalities—deep tissue and Swedish massage. However, as I began working with clients, I felt something wasn’t right. While these techniques provided temporary relief, they didn’t seem to address the deeper issues causing my clients’ pain. Clients often returned with the same discomfort, and it became clear to me that traditional approaches were focused on managing symptoms rather than addressing the root causes.

 

As I continued to work in the industry, I realized that many massage therapy businesses operated on a model of short-term relief. Clients were encouraged to come back regularly to maintain their comfort, but genuine, lasting improvement wasn’t the goal. The system seemed designed to create dependency rather than empowerment. This realization didn’t align with my values. I wanted to help people heal—not just feel better temporarily, but truly break free from the cycle of pain.

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Determined to make a difference, I accepted a position at one of the city's most well-respected massage therapy clinics. I quickly received glowing reviews from clients who were thrilled with the results of our sessions. Many told me they felt lasting relief for the first time in years. But then, something unexpected happened—I wasn’t retaining clients at the rate the clinic expected. The problem was, my clients didn’t need to come back as frequently because their pain was being resolved. While I took pride in their healing, the clinic’s business model depended on repeat visits. Ultimately, I was let go because I didn’t fit the mold.

 

It was a difficult experience, but also a pivotal one. I realized that if I wanted to stay true to my mission of helping people heal on a deeper level, I needed to create my own path. That’s when I decided to open my own practice, where the focus would be on achieving lasting results and empowering clients to live pain-free lives—without the need for constant sessions.

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Today, my practice is built on the belief that true healing comes from addressing the root cause of pain, not just managing the symptoms. While it often takes several sessions in a row for clients to start seeing meaningful results, the goal is not to create dependency. Instead, it’s to empower each person to understand their own body, listen to its signals, and take an active role in their healing.

 

As clients begin to experience lasting relief, they also start to feel empowered to continue their healing journey on their own. By the time we’re done working together, they no longer need to rely on regular sessions—they have the knowledge and tools to maintain their progress and live pain-free.

 

My mission is simple: to guide people toward long-term wellness and help them break free from the cycle of temporary relief. True healing is a partnership, and I’m here to support each client until they’re ready to take the reins and continue on their own path to health.​

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